Hotels
Website Turning Guests Away? 5 Mistakes That Hurt Conversions
Whether you’re an independent boutique hotel or part of a larger chain, the following website common mistakes could be tanking your conversions
5 Reasons to Add an Attractions Module to Your Hotel Website
An attractions module does more than just list local sites; it becomes a valuable resource that enriches your guests’ stay
Game Theory in Luxury Hospitality Marketing: The Strategic Edge
Game theory equips hotels with tools to analyze the market landscape, anticipate competitors’ moves, and develop counter-strategies
Boosting Business Bookings: Capturing Rise of Business Travel
With domestic business travel spending already at 77% of pre-pandemic levels, now is the time for hoteliers to seize this opportunity and stand out
Stop Wasting Hotel Ad Budget: How to Choose the Best Markets
Now you’ve identified target markets, next step is deciding which platforms will reach them best. Every platform has its strengths, but not all are equal
Budgeting in Hotels: Theory, Practice and Outlook 2025!
The economic outlook is positive, but rising costs and changing guest expectations require continuous adjustment and optimization of the budgeting processes
Low Prices Guarantee High Hotel Occupancy: Myth Debunking
Setting prices too low can have several detrimental effects on a hotel’s revenue, profitability, and overall brand perception
Power of Sentiment Analysis to Upgrade Hotel Guest Experience
Analyzing guest sentiment allows hotels to gauge overall satisfaction levels, identify areas for improvement, and tailor services to meet guest expectations
Maximize Profit: Selecting the Right Hotel Channel Manager
While a channel manager is key for independent hoteliers, selecting the right channel management partner can be daunting. Here are features to consider
Beyond Budget: Three Smarter Ways to Control Hotel Performance
Traditional budgeting has long been the standard for financial control in the hotel industry, but the budget can become irrelevant far too quickly