Hotels

Here is a breakdown of first-party data, why you need it, how you can activate it to create personalised experiences, increase loyalty and capture bookings

In negative flow-through, revenue is positive, but GOP is negative. It can also be where revenue is increasing, but profitability ratio is in negative state

Data shows travelers in Asia Pacific are eager to travel now the perception of the pandemic has shifted, with positive signs travel is returning steadily

Summer is coming and tourists want to travel. Make sure your marketing is up to date on all channels to attract guests to your hotel, not the competition

If 95% of all travelers read online reviews before booking, then how can you increase your stars on top guest review sites to gain traveler confidence?

Luxury hotels may be leading rate recovery, but pricing has reached pre-pandemic levels extremely rapidly, with all six classes reporting ADR highs

We figured that the best way to see how happy guests are with their upselling experience is to go directly to the source: Hotel Guest Reviews

For marketers, the metaverse represents an opportunity to engage consumers in entirely new ways while pushing internal capabilities and brand innovation

We’ve looked at what a guest profile is, the various types of profiles and how to create your ideal profile using hospitality software

Key inbound markets for these cities continue to be buffeted by events and the make-up of clientele has shifted in the wake of the pandemic