Expert Insights
Is The Hotel Revenue You Generated Making it to The Bank?
We look at common risks which may be hampering the journey of your hotel revenue through to the bank, ways to resolve these and how to continually improve
Understand And Make The Most of Your Demand Data
When analysing direct sales, don’t overlook the booking request data you receive, both the total requests and the requests you’re unable to fulfil
Little and Often: The Winning Hotel Revenue Strategy?
Rather than just seeing lines on a graph, it is important for hotel owners, managers, and revenue managers to interpret the opportunities that it can yield
Tourism in Greece: Time to Think About the Low Season
According to flight research data, demand for low season flights in Greece began to form as early as end of February, before growing significantly in March
Hotel Pricing: To Automate or Not to Automate
The world changes real time, an optimal approach would be to assess your room pricing every second, every day, to detect and respond to subtle market change
Which Loyalty Program Is Best For Your Hotel?
Brands that can use loyalty programs effectively to unlock the potential of repeat guests can gain a significant edge over the competition
3 Tips For Attracting Maximum Market Demand
The hotel industry has undergone drastic changes in last two years, we have seen a change in demand trends that require us to review our strategies
How Can Insights & Alerts Increase Revenue, Profit & Market Share?
The concept of insights and alerts seem straightforward, but most BI solutions haven’t perfected the art of delivering relevant information efficiently
Developing a Social Media Plan for Your Hotel
Whether you are tasking your in-house team or outsourcing to an agency, resources, both time and money, must be determined to dedicate to social media
Harnessing The Power of Viral Marketing in The Hotel Industry
We’ve come up with three key takeaways from viral marketing campaigns that can help increase your hotel brand’s presence