Expert Insights

Here are our tips to retain last-minute searching millennials on your hotel website and convince them to book a stay at your property

You have a hotel, you have a website but does anyone know about it beyond your listing on OTAs, this is where Digital Marketing comes in

Inventory and rate parity is no longer a valid strategy. Parity sounds like a 90’s concept. It is the time to redefine a new relationship with the OTAs

It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

The industry has recognized that the monetization of room upgrades, early check-ins, late check-outs provide the highest margin revenue a hotel can collect

We review how the different German hotel sectors have faired this Summer and what might happen as we head into the Autumn and Winter

Guest booking behavior has shifted, and previously well-established travel patterns have been replaced by new, unfamiliar ones

We look at the impact of ineffective maintenance prevention on hotel costs, guest satisfaction, future revenue and, ultimately, hotel profit

There’s still time to make the most out of the revenge travel era and maximize your hotel’s occupancy and revenue with smart, proactive pricing

How automation can be used effectively via the hotel’s own website to drive dynamic content, personalized messaging and increased booking conversion