distribution

How your booking engine can impact direct bookings

There’s your Bed & Breakfast. Then, the self-serviced accommodations down the road. There’s also that retrofitted factory-hotel in the east end. And you all have one thing in common. You’re vying […]

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Alternative lodging grows in importance for Expedia

The two largest OTAs reported substantial growth last quarter in sales of the alternative accommodations they offer, Expedia via HomeAway and Priceline through listings on Booking.com, which analysts said are […]

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Building a Smart Distribution Strategy

The important takeaway of the research is that hoteliers need to be mindful of the cost implications of their distribution strategy. Clearly, the third-party distributors can provide access to markets […]

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The perfect metasearch engine is yet to come

None of the main metasearch sites or metasearch engines, among which we include Trivago, TripAdvisor, Google and Kayak have fully convinced hotels, especially independent ones, to “connect” their direct sales. […]

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Hotels Increasingly dependent on OTAs

HOTREC, the European trade association of hotels, restaurants and cafes, unveils the results of its second hotel distribution study, based on responses from over 2000 hoteliers. The results show an […]

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Metasearch Sites: A Marketing Channel for Your Hotel

Metasearch has rapidly emerged to become one of the leading ways users can find cheap deals for travel, in arenas from air fare to hotel accommodation. This has significantly changed the […]

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Amadeus hotel room marketplace growing fast

Debate about the tensions in the hotel room distribution market is usually dominated by the battle between direct distribution and the large global OTAs. Hotels understand the value global online […]

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Competition has kept GDS vendors from cutting incentives

Q: The GDS vendors periodically state that they plan to cut back on incentives to travel agencies. Have they succeeded, as far as you can tell? Do you have any […]

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Staying Ahead of Distribution Technology

Technology and the ever-evolving online distribution landscape have transformed the way travelers are booking their trips. This makes it an exciting time for consumers and hotels, particularly as we see […]

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One year since Lufthansa Distribution Cost Charge

One year ago, the Lufthansa Group announced its Distribution Cost Charge (DCC) and challenged the mainstream business model for airline distribution. Last June, Amadeus made it clear that we did […]

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