distribution
Hotel Distribution Analytics in a Post-COVID World
Ideally, by working effectively with OTAs, hoteliers will capture their share of demand while cautiously ensuring not to repeat past distribution mistakes
Covid-19 Recovery Series: Distribution Strategy
Most hotels are in a mode of profit recovery so getting the right distribution mix and lowering distribution cost just became mission critical
How Independent Hotels can Maximise Revenue & Distribution post Crisis
We have identified 8 strategies that you can implement to transform your hotel both in profit and in attitude to revenue, distribution, sales, and marketing

If You’re Hoping for a Bounce Back Later, Focus on Your Hotel Technology.
Setting up or restarting technology you may have paused can be an ordeal. Start now and be ready from Day 0 to make the most “rush hour demand”
The Hotelier’s Action Plan for a Post Lockdown World
Now is the time to re-build your strategy with a clean slate. We have lockdown reached ground zero, now we must move upward
The Top 7 Distribution Channels for Independent Hotels
Hoteliers should explore all distribution options, including how these channels can benefit their hotel, to create a multi-faceted mix meeting market needs
Capturing Travel Agent GDS Bookings in Challenging Times
Even through this period of uncertainty the GDS has consistently remained one of the highest ADR channels. And travel agents have some excellent reasons to keep booking hotels through these

Right Channel per Right Room Type: Inventory Management per Channel
Production statistics for every channel compared to the cost of distribution could easily give you the evidence of a revenue contribution for every channel and net rate (after cost breakdown) as well

Hotels vs OTAS: Focus on Data Driven Smart Distribution
I have seen hotels that succumbed and hotels that resurrected and overcame competition, only by changing their distribution strategies and by balancing their channel mix

How can Hotels Keep Lights on During the Current Crisis!
It appears we are on the cusp of another recession. It’s time to get resilient. Here are tips on what hotels can do to keep the lights on over the upcoming weeks and months