data

Airline data: What next beyond crisis response?

Airlines are using a wealth of new data sources. Strategy should replace adrenaline as the fuel for decisions around data adoption and usage

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6 Tips for Benchmarking Your Way to Success

With a combination of hotel benchmarking data, important KPIs and holistic approach to hotel performance will help hoteliers boost operations

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China Market: How Hoteliers are Preparing for Recovery

With positive signs in China and hoteliers sharing a somewhat positive outlook, we have reason to believe the industry will continue to recover

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Hotels Are You Ready? Only 2 Weeks Until Booking Shuts RateIntelligence

With just two weeks to go until Booking shuts down RateIntelligence forever, hoteliers are in need of a reliable alternative

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different options for a revenue strategy

Redefine Your Revenue Management Strategy.

The revenue manager of 2021 will need to be an adaptable systems manager and a clever analytical thinker willing to take calculated risks

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How Travel Marketers can Plan for 2020 Holiday Bookings

To navigate this complicated holiday season, marketers will need a thorough understanding of how the pandemic will impact travel

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Booking Platforms and the Three R’s: Recent, Relevant, Reviews

Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content

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New Rules of Engagement: Black Friday, Cyber Monday and Seasonal Offers

This is a year like no other and learnings from previous seasonal campaigns may no longer apply. These are new rules of seasonal marketing

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5 Key Points on Europe Hotel Performance

Far fewer hotel closings are expected during Europe’s second lockdown. Germany and the UK showed less than 10% closed from the first lockdown

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6 Ways Hotel Benchmarking Can Help the Hotel Industry Rebound

Benchmarking could give hotels the tools to dig out of current financial holes. But, it will take a holistic plan and complete hotel metrics

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