data
US Hotels Weekly Demand Slips, But Still at Pandemic-Era Highs
Versus the previous week, hotels occupancy was down 1.1.% for the week to 57.9%, and was weakest on Wednesday and Thursday but still strong over the weekend
Customer Relationship Management vs Customer Data Platform
Main difference between Customer Relationship Management and a Customer Data Platform is there in the name: CRM manages relationships, CDP manages data
Harnessing Data and AI: Five Insights From Leaders at The Frontier
Since the universe of data is so broad, service providers are carving out specialized niches in which they refine a variety of complex and even raw sources
4 Essential Hotel Metrics Every General Manager Should Track
Managing a hotel requires visibility and insight into your operations from every angle. Understanding hotel metrics, and how to measure them, is key
Insights on Travel Impact, Middle East and Africa (March)
When compared to 2019, there has been a shift towards domestic travel, with shorter stays, for Eid al-Fitr 2021 in line with current regional restrictions
Around the Globe Hotel Profit Perks Up, Just Not in Europe
The U.S. hotel industry was in need of a month like February. For Europe, it was another in a string of profitability pain. NB: This is an article from HotStats […]
The Big Reset: Data Driven Marketing in the Next Normal
The surge in data has not provided substantially better understanding of the customer because outdated modeling isn’t able to capture these shifts
How Modern Revenue Management Is Changing Hospitality In Three Ways
To cut through complexity and create forward-looking commercial approaches, revenue managers and leaders need access to data from all corners of a property
The Direct Booking Index (DBI) and Why Hoteliers Should be Using It
Using the Direct Booking Index to track how effective your hotel’s direct channel strategy is will encourage your brand to give more focus to direct channel
The Return of US Travel: COVID-19 Insights
US travel is coming back. Both hotel and flight searches and bookings show week-over-week increases, with hotel recovery leading the way