data

Following global data protection laws, Saudi Arabia approved the Personal Data Protection Law (PDPL). The law will go into effect March 23rd, 2022

Multiple touch points along the way help hotels digest and process the customer data and use that information to develop future strategies

Hotels are awash with valuable structured and unstructured data providing profitable insights that can help revenue managers create forecasts

Tourists are mainly interested in the November 1st holiday; the search peak is for October 30th. In the days following, travel intentions are cut in half

Even in the best of conditions, setting up next year budgets include some amount of guesswork, relying on historical data and trying to predict the future

Hotel systems have data that can be evaluated to also optimize price elasticity for revenue management in operations; however, in many cases …

Revenue Management leaders must become adept data storytellers, using technology to put the dots together and create a strategy for commercial success

RevPAM is one of those metrics that are growing in prominence, changing the way hoteliers look at the earning potential of their property

If your hotel hasn’t jumped on the first party data bandwagon yet, now’s the time. That way you’ll be ahead of the game once the third-party cookie crumbles

The concept of the “Transparent Guest,” which is until now, the elusive idea that we can have a single guest profile across all relevant data touchpoints