data
Hotel Industry Fundamentals Are Good and Will Continue
Hotel industry fundamentals are good, and will continue to improve. But the hotel industry is being punished by the disconnect between the investment community of Wall Street and actual performance […]
Market Your Hotel On a Limited Budget
NB: This is an article from NetAffinity A limited marketing budget is sometimes a given when you work for a small independent hotel. Low costs that yield high returns are the […]
Revenue Manager! You Are Now In Charge of Conversions.
NB: This is an article by Robert Hernandez, Hotel Revenue Discovery Expert with Origin World Labs One of the themes I often explore in this blog is that Revenue Management is simply […]
Big Data Look Into MENA Travel Uncovers New Insight
NB: This is an article from Adara Travelers to the Middle East and North Africa (MENA) are predominantly male, affluent, organized and loyal, according to new research from global travel […]
Dinosaur Metrics Bites Chunk Out of Hotel Marketing
Marketing is evolving as I am typing this sentence. I’m here to make sure you are not wasting your time, energy and marketing budgets by focusing on outdated metrics. Many of […]
Setting Online Reputation Objectives for Hotels
NB: This is an article from ReviewPro Many hotels collect and analyze data but not everyone knows how to use this insight to set goals and objectives for their team. […]
Hotels have the data to be better with email
OTAs and airlines are well known for sending emails with helpful information and lucrative offers. They constantly remind us that they are there if we need them. But for some […]
Airbnb rentals in New Orleans growing at explosive rate
The number of properties in New Orleans being offered to tourists as short-term rentals has grown at an explosive rate as the practice has spread out from the downriver neighborhoods […]
PPC Intro: 6 In-Depth AdWords Resources for Hoteliers
Competing with others in today’s fast-paced business environment is hard—especially for hotel owners. With the introductions of the OTA’s independent hoteliers must maintain razor-thin margins to stay competitive, but even at […]
Is Your Hotel Getting Its Fair Share?
NB: This is an article from nSight It’s a constant battle. Trying to win your fair share, or more, of guests coming into your market. The ability to gain or […]