booking

Why Hotels Need Advanced Tech Tools in Marketing and Sales

Travelers are interested in hotels using artificial intelligence to analyze their travel data for more targeted and relevant advertisements and offers

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Navigating Profitability: Crucial Role of Customer Acquisition Cost

Understanding and effectively managing Customer Acquisition Cost (CAC) is critical to profit-oriented Revenue Management

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Tips for Hoteliers to Balance Online and Direct Bookings

Prioritizing profitable bookings along with maximizing occupancy and driving revenue from direct bookings offers the greatest cost-cutting benefits

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10 Effective Direct Booking Tactics for Your Hotel Website

Incentivizing guest direct booking not only reduces lost revenue due to high OTA commissions, but also allows for a more personalized guest experience

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8 Essential Reasons to Optimize Your Hotel Booking Engine

Having a robust online booking system is key to help hotels reach your revenue goals. Here are reasons highlighting the importance of a hotel booking engine

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What are the Key Aspects of Effective Channel Management?

In a dynamic landscape of hotel distribution, maximizing the performance of distribution channel management is crucial to stay competitive and drive revenue

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

How ChatGPT and Other Tools Can Help Boost Hotels’ Direct Bookings

By employing personalized messaging and leveraging predictive analytics, hotels can enhance direct bookings and boost conversion rates simultaneously

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trivago’s Free Booking Links Bring Travelers and Hoteliers Closer

Because direct bookings with a free booking link come at no cost, hoteliers also save on paying commissions for bookings previously received through an OTA

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How to Boost Hotel Direct Bookings with Google FBL

Since Google launches Free Booking Links, thousands of hotels have listed their properties to increase brand visibility and boost direct reservations

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8 Non-Negotiables for a Profitable Hotel Distribution Strategy

With the rise of online travel sales and influence of e-commerce and review sites, accommodation providers must adapt to the evolving distribution landscape

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