booking
Hotels Drive High-Impact Direct Bookings with Metasearch
Last year we saw the direct booking journey make the move to metasearch. For travelers, it meant a more seamless booking experience. But what did it mean for hotels? […]
Earn more direct bookings for your hotel with transparency
On Monday morning, I decided that since I knew all about the high commissions that hotels are charged for bookings through online travel agents (OTAs), I would do the right […]
A Bleisure Path to Purchase and How to Market to it
According to a survey from Bridgestreet Global Hospitality, 83% of respondents say they use time on business trips to explore the city they’re visiting. NB: This is an article by […]
Is the era of the direct bookings coming to an end?
Recent years have seen a rise in the number of the online booking platforms. They’ve become increasingly popular, and as the intermediaries between hotels and their guests, seem to be […]
Important mobile booking stats for hotels in 2018
Over one third of people now use a mobile device to book a hotel room. That’s according to the latest Travel Flash Report by Criteo. The shift to mobile continues […]
How to Prevent and Manage Cancellations and No-Shows
It’s happened to every hotelier. The afternoon begins well, the transition between check-out and check-in is proceeding, rooms are being cleaned, last minute details arranged, special requests organized, and you’ve […]
How Guest Data Can Increase Your B&Bs Direct Bookings
Catching as many direct bookings as possible at your B&B will deliver more profit, since you won’t have to pay commission to an online travel agent. Guest data plays an […]
How can we get Millennials booking direct?
Millennials travel more than any other demographic. On average, they take 35 days of vacation each year, and they’re also bucking the trend by increasing their annual travel spend as […]
Research: How Customers Decide Whether to Buy from Your Website
Sally’s finger hovered over the “Purchase” button. After hours of online sleuthing, she was pretty sure the green chair would complete her living room. It was the style and color […]
The State of Central Reservations Systems: Key Requirements Driving Evolution
Today’s travelers have high expectations of a personalized e-commerce experience along their journey, which makes guest-centric functionalities a top priority for a hotel chain’s central reservations systems (CRS). As a […]
