booking

You might not have made the connection between how long visitors spend on your hotel’s website and the number of direct bookings you receive. Here’s why you should pay attention […]

Driven by an increasingly fickle, demanding and connected customer the coming year will be one that sees the savviest and most strategic brands thrive. In 2016 – surprise, surprise – […]

  NB: This is an article by Mystifly Hotels will be aware that, dollar for dollar, it is easier to get additional revenues from existing customers than it is to […]

  Is blogging a part of your hotel marketing strategy? Want to create a blog post that boosts your hotel bookings? Blogging is more effective than social media and SEO […]

NB: This is an article by Trent Cockerham of Koddi.com Price accuracy in meta is a critical piece for campaigns to run smoothly. Having the rate display accurately between the ad […]

2015 was a pivotal year for alternative stays in India and a significant development was growing acceptance of online payment wallets In 2015, EyeforTravel predicted that while B2C plays in online […]

  NB: This is an article by Maryam Wehe, Senior VP of Applied Predictive Technologies In 2015, many hotels focused on introducing new technology, investing in new property layouts, and […]

  Travel is becoming more closely integrated with mobile Uber’s filing for a new patented feature, called Uber Travel, could have serious implications for the future of booking applications as […]

  2015 witnessed heavy consolidation in the OTA space in China. So what needs to be done by hotels to balance out their distribution mix? The pace with which OTAs […]

It wasn’t easy for hotel digital marketers in 2015 ………. and it’s not likely to get much easier in 2016!! With issues such as the growing power of online travel […]