booking

There is one thing that always ensures bookings – brand awareness. Big hotel chains have no issues with it. Everybody knows their names, as they have huge budgets dedicated to […]

As new lodging options emerge, specifically alternative accommodations such as Airbnb, the hospitality industry must evolve to the changing landscape. NB: This is an article from Rainmaker We’ve kept track […]

TripAdvisor has announced its official launch of Sponsored Placements, a new form of advertising on the site which will allow paying hotels to appear at the top of a user’s […]

So, you’ve won the booking. What’s next? Travelers are filled with anticipation and excitement for their upcoming trip, and now your hotel brand must deliver the best experience possible. While […]

Understanding your audience and then being able to sell suitable inventory to them, on the right platform and at the right price the key to a profitable distribution strategy. NB: […]

Online direct bookings must increase. That’s a mandate for nearly all hoteliers, and it places a premium on central reservation systems (CRS) – still the overwhelmingly preferred solution for distribution […]

Airbnb is on a blitz as of late, announcing major product changes, wooing hotels, and drawing the battle lines against the OTAs all within the span of a few months. […]

Every hotel that wants to hold on to and grow its direct bookings is going to need a booking engine. A booking engine enables a hotel to accept direct bookings […]

Global smartphone usage topped 2.3bn in 2017. Based on an estimated world population of 7.6bn, that’s over 1 in 3 people who now own one. Usage figures continue to grow […]

Finally, after the daydreaming, advice-seeking, and travel planning comes to an end, the long-awaited moment arrives where travelers are ready to book. This is the moment of truth where your […]