booking

Hilton and Marriott’s substantial advertising campaigns to entice direct bookings on their websites and to steal share from online travel agencies does not mean the sky is falling for sites […]

InterContinental Hotels Group is pinning a lot on its new Guest Reservation System. GRS is being developed on a community model by Amadeus with IHG the first hotel company on […]

In the eyes of travel agents, hotels appear to be increasingly divided into “they love me” and “they love me not” camps. Among the former is JDB Fine Hotels & […]

HotelTonight is the latest travel marketer to foray into mobile loyalty, opting to roll out a new in-application feature called HT Perks, which lets users unlock bigger discounts based on […]

There will be a shift in marketing budgets towards technology that helps travel firms convert their browsers into bookers in the next two years, according to an analytics specialist Cloud […]

Focusing on driving more direct bookings has become a topic of great debate in the hospitality industry this year. Owners and operators alike are determined to focus efforts not only […]

$5.73bn in revenue. Nearly $400m in profit. And a market cap of over $15bn. That’s Expedia in a nutshell. One of the largest travel sites in the world, Expedia and […]

In any form of combat, there are victors and losers. In the battle over hotel rate parity, however, there are a number of constituencies with stakes in the fight. Because […]

The GM dropped in on the Front Office meeting and congratulated everyone on the FO team for handling four ‘perfect sell’ days last week. Four in the past five days…he […]

Many people have a natural tendency to procrastinate, choosing to put things off until the very last minute.  But in the world of e-commerce, brands work tirelessly to convince customers […]