booking
How to Make Your Midweek a Solid Revenue Generator
Are the weekday room doldrums getting you – and your revenue – down? Weekends will always be the busier times for the holiday-maker market. But Mondays through Thursdays can still […]
B&B Management Basics: What is a Channel Manager?
Nope, it’s not the remote control for the TV. NB: This is an article from Little Hotelier A channel manager is a tool that you can use to steadily increase […]
Millions of Opportunities to Engage Travelers in November
Every November, consumers fire up their devices and desktops to shop online and spend billions of dollars. Last year, 64 million people shopped online and in stores during the Black […]
Google Testing New Hotel Search Experience on Desktop
Google has always done its part to stay innovative and make sure its products set the bar. So, it’s no surprise that Google is currently testing a new look to […]
Device Trends: How Is Your Guest Booking?
From claims that it is “the most dominant device,” to being “great for website visitors, but not buyers,” there’s no denying that everyone’s talking about mobile when it comes to […]
Five Tips For a Successful Cyber Monday Campaign
It’s no secret: Cyber Monday is a huge opportunity for hoteliers to drive bookings. What began as a one-day online shopping holiday has, over the years, extended into Black Friday […]
The 3 Online Booking Pitfalls Costing You Revenue
The ultimate aim of any hotel’s website is to wrestle traffic away from the OTA’s and drive direct bookings. Unfortunately, many properties are driving a steady stream of travellers to […]
Hotel Budgeting & Distribution Channels: Analyze How You’re Tracking
Today’s hoteliers grasp the importance of segmentation – understanding which guest segments comprise their total customer base in terms of metrics like demographics, average booking window, market segment, purpose, and […]
Google Hotel Ads Become Most Profitable Metasearch Engine
Direct channel specialist Roiback has announced that Google Hotel Ads (GHA), the Google platform that distributes hotel prices in real time, now represents 65% of hotel bookings coming from metasearch […]
4 Ways to Get More Business Bookings
They say money makes the world go round. And as long as there’s money out there to be made, there will always be people travelling for work. As someone in […]