booking

7 Sure Fire Tactics To Boost Your Emails Click Through Rate

Are your email campaigns’ click-through-rates underwhelming? If so, it’s time for a rethink. NB: This is an article from eTourism Here are 7 simple but powerfully effective methods to improve […]

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Evolution of a Hotel CRS: Now a Dynamic eCommerce Platform

The central reservation system (CRS) that hotels know today dates back to the 1950s, following a chance encounter between the CEO of American Airlines and a senior IBM sales representative. […]

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3 Strategies for More Direct Bookings by Properly Marketing Your Reviews

Increasing direct bookings – every hotelier’s goal in order to save commissions from OTAs. Online travel agencies have certainly changed the travel industry. NB: This is an article from Trust […]

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4 Ways to Streamline the Mobile Hotel Booking Process

The fastest way to improve your hotel booking rates on mobile devices is to ensure that the customer experience is streamlined. NB: This is an article from Sojern By 2021, […]

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How To Choose The Perfect Booking Engine

As useful as they are at publicising your hotel, no hotelier appreciates the chunk of commission that OTA’s swallow up. NB: This is an article from NetAffinity From many of […]

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Attribute Based Shopping (ABS) is The Latest Buzzword in Hospitality

Attribute-based shopping (ABS) has become the latest buzzword in hospitality. The functionality promises to change the way that travellers search and book hotels, shifting from a few room types to […]

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8 Tips To Help Hotels Increase Direct Booking In 2019

Online Travel Agents (OTAs) continue to gain market share. NB: This is an article from ScreenPilot By the end of 2020, OTAs are expected to have captured 41% of the […]

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Why OTAs are Uber Successful and Hotels are Using More Than Ever

Why OTAs are Uber Successful and Hotels are Using More Than Ever

Have you ever wondered why we all hear so much complaining and downright all-around annoyance being expressed from hotels about the on-line travel agents? NB: This is an article by […]

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Increase Your Hotel Revenue With This Simple Data Driven Call To Action

Ever wonder how the words used on your hotel website affects your conversion rates, conversion funnels, and revenue? Blue Magnet sought to answer this question by A/B testing the primary […]

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Three Ways Hotels Can Beat Black Friday Weekend Lull

If there is one challenge that is common to all hoteliers across the globe, it would be the seasonality of the hotel business. NB: This is an article from Hotelogix […]

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