Asia
Don’t Forget Maslow When Considering Asian Traveller Buying Motives
We look how Maslow’s Hierarchy of Needs helps us understand what is important in these times when considering Asian traveller buying motives
Singapore, Revitalising and Repurposing Hotels
Singapore hotel market outlook is expected to face turbulence on the back of the rocky global environment and the COVID-19 pandemic
Deep Dive: Asia Hotel Performance in the Time of COVID-19
COVID-19 swept through Asia first. Chinese health officials first reported the outbreak to the World Health Organization (WHO) on Dec. 31, 2019, and the rapid spread of the virus prompted […]
10 Hospitality Trends to Look For in Asia
At a macro-level, there are some key trends that influence a marketer’s approach. Here are ten of the most salient hospitality trends to look for when serving the market in Asia
Why Oyo and Rivals May Not Be Answer for Independent Hotels in Asia
Independent hotels in Asia far outnumber chain hotels but lag sorely behind when it comes to booking numbers. Still, alternative solutions serving these smaller hotels are rising.
Travel Advertising Trends in Asia Pacific
Almost half (45%) of travel marketers in the Asia Pacific region rank Facebook and Instagram as most likely to disrupt travel marketing over the next five years.
Trends for Metasearch Engines in AsiaPac
As the most populous region for centuries, Asia-Pacific (APAC) is now one of the largest markets in every sense. NB: This is an article from Koddi Nearly two-thirds of the […]
Top High-end Travel Apps Used by Affluent Chinese Travelers
More Chinese are traveling, and the more affluent travelers are taking it a step further by booking trips on mobile more frequently. This class of Chinese traveler is not only […]
A Fascinating Tussle Brews for Outbound Hotel Distribution Pie in China
Travel companies with different distribution business models – online travel agencies, international hotel wholesalers and indigenous B2B hotel intermediaries etc. – are increasingly counting on the lower tier cities in […]
Agoda Goes Rogue on Pricing, It’s a “Constant Battle”
Agoda, the original Asian OTA, has gone rogue on pricing. Multiple hoteliers say Agoda regularly sells unauthorized static wholesale rates through the site, undercutting them on price without any regard […]
