The Hotels Network
Biography
The Hotels Network is an innovative technology company working with over 12,000 hotels around the globe. Boasting an international team of specialists with deep expertise in hospitality, product design and consumer marketing, the company offers clients a full-stack growth platform to power their direct channel. By leveraging a series of integrated tools and analytics, hotel brands can attract, engage and convert guests throughout the user journey.
In addition to price comparison, reviews summary and a full suite of personalization options, THN’s Oraculo product harnesses machine learning techniques to predict user behavior and then automatically personalizes both the message and the offer for each user. The company’s latest innovation, BenchDirect, is the first benchmarking product for the direct channel, providing hotels with never-before-seen competitive data that completely changes the rules of the game.
THN’s mission is to improve the online booking experience, grow direct bookings and strengthen the relationship between hotel brands and their guests.
Who Are We
Thought Leadership Podcasts
Featured Articles

Hotel Success Stories: Expert Partners October 2025

From First Click to First Impression: Hotel Website Messaging Tips

The Black Friday Effect: Turn Deals into Website Direct Bookings

From Ghosted to Booked: How to Win Back Website Visitors

The eSIM Perk: A New Conversion Boosting Benefit for Hotels

Beyond the Room: The Art of Cross-Selling in Hospitality

Hotel Success Stories: Expert Partners August 2025

Four Pillars That Help Smart Hotels Win the AI Visibility Game

Expert Partner Hotel Tech Updates – July 2025

Budget Paradox: Why Cap Direct But Leave Indirect Unlimited?

Expert Partner Hotel Tech Updates – June 2025

Why Hotels Must Rethink Their Search and Digital Strategy

Unlock the Summer Surge: Hotel Campaigns That Convert

Expert Partner Hotel Success Stories – May 2025

Image Generation and the New Creative Advantage for Hotels
Vibe Marketing: The Automation Strategy Built for Small Hotels

Expert Partner Hotel Success Stories – April 2025

Expert Partner Hotel Tech Updates – April 2025

Rate Confidence: Strategies to Win the Direct Booking Game

Expert Partner Hotel Success Stories – March 2025

Expert Partner Hotel Tech Updates – March 2025

How to Capture Springtime Travelers on Your Direct Channel

Is OpenAI Operator the Death of Traditional Hotel Website Search?

Heading to ITB? So are our Expert Partners ….. Like to Meet?

Expert Partner Hotel Tech Updates and Awards – January 2025

Love at First Click: Engaging Guests With Romantic Promotions

The AI Advantage in 2025: What’s Ahead and How to Prepare

Partner Hotel Success Stories: Revenue and Booking Growth

Expert Partner Hotel Tech Updates: BEONx, Chatlyn and More

