website

Website analytics play a very important role in improving your hotel’s online presence. By understanding the performance of your vanity hotel website, you can improve your direct bookings.

Once every few years, a new technology comes along that surprises and delights us. Here we discuss how hotels can adopt revolutionary new tech that can help deliver record direct revenue.

There are a host of ways you can increase the conversion rate on your hotel website. While this subject really requires a post in its own right, here are a few key practices to consider.

Your hotel is constantly evolving and never stands still; your website needs to reflect this too. You don’t need experienced UX designers or substantial resources – just test, iterate and improve.

Blogs and videos, podcasts and social posts. Hotels are telling their story in more unique ways, and across more diverse channels, than ever before. NB: This is an article from […]

How would you plan to get more direct bookings when the average hotel website conversion rate stands at below 2%, despite hoteliers spending on marketing and SEO activities?

To be successful in search engine results your job with SEO is never done. You must continue to update your site, expand your reach and grow your reputation as a unique, valuable brand.

In Part 1 we covered some of the base features we think a good CMS should include, starting from the bottom and working up. NB: This is an article from […]

How do you reach and actually show potential guests that your hotel exists and is the perfect fit for them? NB: This is an article from Blue Magnet The easiest […]

From redesigning your website to rolling out new marketing campaigns, you spend plenty of resources boosting online traffic. And you should—your property’s website is your store-front to the world. NB: […]