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Simple Ideas and Steps to Improve your Direct Booking (Part 2)
We look at what happens when a booker visits your website, the biggest mistakes hotels make and simple tips to improve your chance of securing the booking?
The Hotelier’s Action Plan for a Post Lockdown World
Now is the time to re-build your strategy with a clean slate. We have lockdown reached ground zero, now we must move upward
4 Hotel Resort Messages to Convey Cleanliness and Inspire Confidence
As hotels and resorts re-open, as well as quality service they’re now expected to provide heightened social distancing and cleanliness procedures
7 Hotel Marketing Strategies to Help You Succeed in 2020
Developing workable marketing strategies for your hotel business is a challenge, but we have seven strategies you can utilize to encourage direct bookings
COVID-19 May Benefit Direct Bookings – Is Your Hotel Ready?
Using the downtime now to rethink your distribution strategy and direct sales channels to optimize your direct bookings is a good plan in any case
Hotel Recovery Strategy: Preparing for a Post Crisis World
Make organisation a priority during this downtime and audit your marketing assets. Salvage what you can from the current situation but push your team to create a robust comeback strategy plan
5 Direct Booking Hacks Hotels Can Consider After Lockdown
To encourage direct bookings (and help dodge some costly OTA commissions), we’ve put together a shortlist of favourite hacks for hoteliers to consider when the world begins to travel again
Hotel Supply and Demand will be Flipped: Are You Prepared to Capitalize?
After months of stagnancy, many hotels simply won’t be in a position to scale up their operations quickly enough. Will your hotel be ready when this crisis subsides
2nd Update Corona Impact on Website vs OTA Bookings
Early March we wrote about the first impacts of COVID-19 on OTA vs Website bookings. What an unpredicted turn things have taken since then. We expected things to be bad, but this bad?
Gift Cards, Staycations and Advanced Plans: Customer Engagement for Recovery
Similarly to targeting customers looking to stay in the future, you can target potential guests now with the option to buy gift credit or vouchers for your hotel, restaurant or spa which can be used later.
