website

When done right, your website copy content, it’s style, layout, and navigability, can keep eyeballs bouncing around your website instead of bouncing off

With ease of restrictions in mind, we’ve collated a few tips to consider and implement easily as you prepare for hotel reopening from December 1st

Increasing traffic through further digital marketing campaigns may not be an option and considerably harder due to budget and time limitations

Optimising all parts of your hotel website and digital strategy will enable you to quickly pivot your offering as needed and ensure long term success

Dynamic personalization is powerful because we can recognize a guest not only for what defines them generally, but who they are in the moment

By adopting and trusting these tactics for optimizing direct booking conversions, you can build a solid foundation for future reopening

These are just a few tips and tricks to get the ball rolling for your hotel in the holiday season and ensure that your initiatives have maximum outreach

There was a slowdown in web traffic, pick up and pace across most markets, with Europe suffering consequences of a second lockdown

So how long do visitors stay on your hotel website? Average is 15 seconds. This means that your website must engage visitors almost instantly

Early insights into Black Friday in 2020 indicate large increases in volume this year. Amazon Prime Day saw significant increases from 2019