travel

While the overall declines in search behavior and the rise of cancelations present headwinds for all travel marketers, pockets of opportunity still exist

Bleisure travelers tend to be greater spenders during their “micro-vacations”. With their company picking up the bill they can spend more on in-hotel expenses than a typical guest might

Airbnb gained popularity due to lower pricing and demand for “authentic” experiences. However, after adding occupancy taxes and guest service fee, Airbnbs are not always cheaper than hotels.

The world’s most populous country has severely restricted outbound travel, and the global hospitality industry has braced for impact. NB: This is an article from IDeaS As the coronavirus nears pandemic proportions and Chinese […]

Photos of your hotel play a key part in creating a lasting first impression for the traveler. The images they are left with can set apart the guest experience at your hotel from the competition

Solo traveling is a growing trend, making up approximately 18% of global bookings. Interest in solo travel has increased over the past five years and searches for “solo travel” were up nearly 600%

Even if the connected trip doesn’t come to fruition in 2020, other technology opportunities will. Focus on connected thinking to be in a position to capitalize on whatever emerges

One new travel technology that has recently started to bubble up more often is the ‘connected trip.’ What the heck does that mean, and what are the opportunities and potential challenges for hotels?

Although findings currently apply to domestic travellers, the same methodology could be used to provide similar insights into how distance affects international travellers’ perceptions

Whether it is viewing a friend’s recent travel post that triggers wanderlust, or a photo directly from a travel account, social media ignites the desire to explore new places for so many of its users.