three&six
5 Reasons Why Hotels Should Consider Microsoft Ads in 2024
What if we were to tell you that Bing (aka Microsoft Ads) is becoming a more relevant and valuable platform that you should consider seriously in 2024
Rise and Fall of Travel Tuesday in Face of Extended Cyber Deals
Travel Tuesday, also known as “Travel Deal Tuesday,” emerged as a marketing ploy in 2017, aimed at enticing travelers to book their next adventure
Hotel Marketing Insights: A Breakdown of Google Ads Bidding
We explore the pros, cons, and best use cases of the most common Google Ads bidding strategy options available today and how each works
Hotel Marketing: Understanding Attribution Models in Google Ads
We delve into the different attribution models available in Google Ads and offer valuable insights on what hoteliers should be cautious of
Unveiling TikTok Search Ads: The Next Wave in Digital Advertising?
TikTok search ads are making waves. Having now been officially launched, this feature promises to reshape the contours of digital advertising
3&6 “Who Are We”: In Conversation with Ben and Tristan
Through our conversation you will hear more about 3&6 as we dig deeper into the backstory, how the company came about and risks taken to get started
US Hotel SEO Failure: Websites Earn Grade “F” Due to Basic Errors
When measured against SEO best practice metrics, US hotel direct websites score just 58.3% on average. The results, equivalent to a US High School Grade F
