technology
Custom and Automated Schema Markup Increases Incremental Revenue
Schema markup is a form of microdata, J-SON, i.e., a piece of code installed on a website, which helps search engines understand and interpret web pages. Once schema markup is […]
Hotel website functionality: Are you implementing these features?
When travellers find your hotel website during research, you don’t want them to leave. You want that direct booking – and you want it quickly. NB: This is an article from Siteminder […]
How small hotels can fight for bookings
There is one thing that always ensures bookings – brand awareness. Big hotel chains have no issues with it. Everybody knows their names, as they have huge budgets dedicated to […]
Evolution of the Front Desk: Why Tech Can Only Go So Far
As technology continues to transform the hotel industry, one fixture remains a puzzling constant: the front desk. Step into the typical 50- to 200-room hotel, and you’ll usually find a […]
Why A Mobile App May Be Key to a Better Guest Experience
When was the last time you used an app? Today? An hour ago? A few minutes ago? For most of us, apps have become an integrated part of our daily […]
The Front Office Manager’s guide to hotel CRM
The front office of a hotel works in real-time with every guest. Unlike marketing, who focus on engaging with guests before and after their stay, the front desk must ensure […]
Why Choose a Science-Based RM System Over Rules-Based
We have all been there: you, sitting at the table with the rest of your Executive team, going through a demonstration and sales pitch of a revenue management system. NB: […]
Navigating Hotel Industry Changes With A New Mobile PMS
While the traditional, legacy PMS was confined to a dedicated desktop behind the front desk, mobile and cloud-based PMS frees that technology (and your staff) from those previous limitations. NB: […]
8 simple tips for a great hotel website
Are you keen on getting a dedicated hotel website? This would be a smart choice, as your property website is often the first impression received by potential guests, and the […]
Death to PMS Interface fees!
The cost and time invested in interfaces between legacy PMS and third-party systems have plagued the hospitality industry for years. It’s time to demand a better way. NB: This is […]
