technology

Fear of new strategy stymies revenue managers

Revenue managers in Scandinavia are working to overcome their fear of being first. Speaking during a Hospitality Sales and Marketing Association International Europe event Thursday, revenue managers said they understand […]

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Amadeus slots a major piece into its merchandising puzzle

Amadeus slotted a key element of its merchandising jigsaw into place last week with the launch of a Customer Experience Management system. The technology is central to the distribution giant’s vision […]

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Marriott is using mobile messaging to transform visiting a hotel

Marriott Hotels is redefining the hotel visit with mobile at the center, enabling members of its loyalty program to engage in real-time conversations with staff before, during and after a […]

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eight ways hotels can improve online reservations

London-based start-up Triptease has released a list of eight things that hotels can do to improve online reservations, after surveying 1,000 people. Recommendations at the top of the list include […]

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Accor fights OTA with open enrollment for independents

Accor has rebranded itself into AccorHotels while also opening up its booking platform to independent hoteliers. This bold move is taking the fight to online travel agencies by giving independents […]

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Airlines seek more bookings by pulling fares from travel sites

Airlines are increasingly pushing and prodding travelers to book flights through their own websites, where they can sell more services like in-flight entertainment and add-ons like hotel reservations. They also […]

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Digital Channels Drive Impressive Booking Growth

In the first quarter (Q1) 2015, digital channels – which include hotel websites (Brand.com) and Online Travel Agents (OTA) and Global Distribution Systems (GDS) – grew in popularity among individual […]

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Mobile Trends for Revenue Managers

To say that the world has changed in the past ten years is an understatement. A decade ago, mobile phones were still primarily used to make phone calls, a ‘tablet’ […]

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How to avoid “big data paralysis” – A Guide for Hoteliers

We have spent a good deal of time at the Analytic Hospitality Executive advocating for the value of big data for hospitality. Just a few months ago, for example, I […]

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Moneyball: Big Data and Raising Your Hotel Company’s Batting Average

This viewpoint is about money and baseball. Hotel company financial executives are like the general manager of the baseball team in Michael Lewis’ book, Moneyball: The Art of Winning an Unfair […]

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