technology
When RM becomes revenue mismanagement
What’s the point of buying and maintaining a sophisticated system and overriding it for the wrong reasons? There isn’t one….. ‘Cut fares, our load factors are unacceptable’. Sound familiar? It […]
Checklist to Maximize Revenue from Multi-Channel Campaigns
It’s no secret that multi-channel campaigns are a great way to boost revenue during low seasons, target top customer segments, and fulfill ad hoc business needs. But is your hotel […]
How Expedia will help HomeAway battle Airbnb
Expedia Inc‘s acquisition of HomeAway, the vacation rental platform, for $3.9 billion (mostly in stock) could be understood as an alliance of mutual interest against Airbnb, the peer-to-peer short-term rental […]
Three travel brands: marketing crowdsourcing style!
The first act of outreaching to the crowd is 300-years-old (dates back to 1714), but the term ‘crowdsourcing’ was first coined in 2005 by two Wired Magazine editors Jeff Howe […]
More heads in beds with smart marketing
How hotel chains can put more heads in beds with smart marketing Acquisition costs for online customers continue to rise. Because of this, hospitality marketers need to be smart and […]
Lufthansa touts Google as big-name partner
Lufthansa is forging ahead with its efforts to establish partnerships with intermediaries and other travel brands – with Google going live this week. The airline is currently embroiled in a bruising […]
The two faces of Airbnb
Airbnb, the $25 billion global-hospitality behemoth, may have met its match. And right in its hometown of San Francisco. On November 3, the voters of San Francisco will vote on Proposition […]
Canvas: the intelligent website creator for independent hotels
SiteMinder, the leading cloud platform for hotels, is pleased today to unveil ‘Canvas’, an intelligent website creator that combines best practice in hotel e-commerce with beautiful designs for independent hoteliers. […]
Airbnb: they are coming after the business market!
Having stolen a march on the hotel space, Airbnb is now finding new opportunities in business travel. By connecting individual property owners and leisure travelers, Airbnb has disrupted the hotel […]
OTAs in Asia, Think Borderless
NB: This is a guest blog by Ming Foong, director of Online Travel Agencies – APAC, Travelport The OTA segment is developing into an exciting and dynamic growth driver in […]
