technology

cogs with a lightbulb in the middle reflecting how digital marketing is going through a process of evolution, innovation and disruption

Digital Marketing: Evolution, Innovation, and Disruption in 2023

Hospitality marketing is undergoing significant changes, and marketers need to be prepared for both incremental and drastic changes

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Unlock New Revenue Streams With Effective Channel Management

Channel management involves identifying and using the most effective online distribution channels, such as OTAs, direct booking engines, metasearch, etc.

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rms hotel travel tech mindset and importance of machine learning to hotel revenue management

Machine Learning And Its Importance In Hotel Revenue Management

Let’s explore how exactly you can use machine learning to streamline and enhance your revenue management processes

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Strategies to Enhance Guest Communication

It’s imperative to handle visitor communications proactively to avoid common mistakes. Think about the following strategies to enhance guest communication

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Convert Guests Along Booking Journey With Cross Device Campaign

To maintain high conversion rates, it’s key to give potential guests a reason to choose you over competitors whatever their position in the booking journey

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Six Revenue Management Trends to Watch

It looks like 2023 will be another year of increased tech adoption, as hotels continue to look for ways to drive revenue, efficiency and boost profitability

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ChatGPT: How Conversational Bots Will Be The New OTAs

When we have conversational bots helping us, it could change the way we search for information. And one of the things we search for hotel information

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Are You Fenced In? What You Need Is A Corporate Rate Shopper! YouTube thumbnail image from conversation with Connor Vanderholm of Topline Revenue

Are You Fenced In? What You Need Is A Corporate Rate Shopper!

Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.

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All You Need To Know About a Hotel Booking Engine

The hotel booking engine acts as an intermediary, allowing customers to search for and compare products, make reservations, and complete transactions online

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

Intelligent Hotel Price Automation: Leveraging AI with a Human Touch

Within the field of revenue management new AI-based solutions can provide live market intelligence, help hoteliers optimize and even price automation

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