technology

How Intuitive Is Your Site? A Usability Test Will Tell You

How often do you go to your hotel website and look at it with fresh eyes? NB: This is an article from NetAffinity It can be difficult to look at […]

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Google Flights’ New Look Moves Away From Travel Inspiration

Google began rolling out a new desktop interface for its Flights metasearch product in earnest on Friday. Most users who visit Google Flights in the U.S. on the Chrome Web browser are […]

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The Smart Way Independent Hotels Can Manage Distribution

You’ve surely heard before that the big brand investment in direct booking campaigns trickles down to independents (by way of travelers being more aware of the value of booking directly). […]

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The Best Hotel Technologies For Learning About Your Guests

Guest service technologies are changing incredibly quickly. Every week we’re hearing announcements about new products designed to improve the delivery of guest services and improvements to the ones we already […]

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How to Analyze Your Hotel Website Performance

If you are like other hoteliers, you might not be focused on your website. Between managing budgets and team members, keeping guests satisfied, and day-to-day operations, websites are often one […]

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5 Useful Tips For A More Successful Newsletter

Now that you have prepared your first newsletter and created an impactful email subject line, you now must optimize your newsletter’s contents. The average email user receives about 147 emails […]

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A Hotelier’s Guide To Black Friday/Cyber Monday Email Marketing

When you think of Black Friday and Cyber Monday, you probably think of long lines and deep discounts at your favorite shop. Or perhaps your mind flashes to a crowded […]

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New Features on Dynamic Ads for Travel (DAT)

Facebook recently announced new features for DAT which include new ad types, creative options, and targeting capabilities. NB: This is an article by Koddi By introducing new Dynamic Ads for […]

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Ten vital distribution solutions every hotel needs to stay competitive

In August we published an extensive guide and infographic to help hotels selecting the right distribution solutions according to their specific needs. The guide was an unexpected success and it […]

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Search has changed, is your hotel losing out?

A multi-device world According to ComScore, the average consumer owns almost 4 connected devices. In such a fragmented, multi-device world, it is critical that marketers understand where and how their […]

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