social media

How to Get Your Content Seen on Facebook & Instagram

Remember the days when your Facebook wall and newsfeed were cluttered with hundreds of photos of your cousin’s baby? Or the days when you had to look up your favourite […]

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Facebook Freebies: Increasing Your Page’s Organic Reach

“Organic is dead!” – This is a phrase we have been hearing lately. Digital Marketing professionals have been writing about this for months, even years, as Facebook continues its push […]

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How to create a consistent social media strategy for your B&B

Your social profiles for your B&B need to be run much differently to your personal accounts. NB: This is an article from Little Hotelier While you may decide in the […]

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Some new thinking on loyalty…

This week I read a really interesting article published by Oracle and for today’s blog, I thought I would drill down on a couple of points that I found intriguing. […]

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#Awesome: 6 Hotel Tips for Twitter

These days social media is part of every hotel’s online marketing strategy but while the majority of hotels have a Facebook account or frequently post on Instagram, the importance of […]

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How Hotels Can Use Facebook Throughout the Purchase Funnel

Many hotels claim to ‘be active’ Facebook. But ‘being active’ on Facebook as a social channel is very different than using it as a marketing channel. NB: This is an […]

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Guide To The Best Times To Post On Social Media

Is it possible to pinpoint the exact time of day to post on social media to yield higher levels of engagement? The truth is, there is no specific hour or […]

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What Is Facebook’s Trip Consideration? And Is It Worth Your Investment?

Following a string of recent moves that amp up its presence in the travel sphere, Facebook has recently launched Trip Consideration, a new advertising tool designed to help hotel and […]

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Reasons why your property should be on twitter

It may seem like a whole lot of work for uncertain gains but with 330 million monthly active users, do you really want to ignore this platform? Here are top […]

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Inspiring travelers with Facebook’s new Trip Consideration

Facebook has been extremely busy expanding its presence in the travel space over the past year. Last year saw the launch of City Guides, a tool that lets Facebook users […]

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