social media

7 Instagram Tips For Independent Hotels

Your hotel, of course, has a polished presence on Instagram. NB: This is an article from Screenpilot Now boasting more than a billion monthly actives, the visuals-first platform is the […]

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Facebook Marketing Is Changing: 3 Crucial Updates You Need To Know

Following a spate of concerns about privacy and data protection, it’s safe to say Facebook has suffered a blow to public trust in recent months. NB: This is an article […]

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Facebook Replaces Reviews With Recommendations Feature

Recently, Facebook announced that it would slowly be rolling out several updates and improvements to its business Pages’ features. It’s obvious that Facebook continues to optimize for mobile experience as […]

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How Facebook and Google Are Changing the Travel Industry

Emerging technologies are changing not just how travel brands do business but also when they do it. After years of intense focus on the moment of conversion, travel companies are […]

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7 Tips for Succeeding with Instagram Marketing

This year is set to be a big one for Instagram marketing. According to Social Media Examiner’s annual report, in 2018 some 69% of marketers plan to increase their investment […]

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Why Should Hoteliers Invest in Social Media?

In 2018, an integral part of your digital marketing strategy should be having an active and engaging presence on social media. Stephanie Hilger, Director of Social Media at Blue Magnet […]

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6 Ways It Pays to Use Facebook Dynamic Ads for Travel

It’s no secret that many people turn to social media to help them discover and book travel. Today, travelers spend 5x more time on Facebook than on travel-related apps, sites, […]

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How To Use Social Media As An Online Reputation Management Tool

What is your hotel’s digital reputation? Online reputation management (ORM) is all about proactively influencing the information people find about your business online by using strategies to hide unflattering content […]

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Drive Traffic to Your Website from Pinterest with Alt Text

For hoteliers trying to reach travel planners, Pinterest is one of the best social media websites to have a presence. 28% of daily users say that Pinterest is their go-to […]

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Millennials Don’t Join Loyalty Programs But Are Great Social Advocates

Millennials are commonly described as the generation with a desire for new experiences. Spontaneity and adventure are two integral parts of Millennial living. This is a great prospect for hotel […]

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