rms

image for atomize article about hospitality innovators rms deal

Hospitality Innovators Signs with Atomize as Their Selected RMS Partner

Hospitality Innovators Inc (HII) has named Atomize, the revolutionary RMS provider, as exclusive partner for their managed hotels in the Philippines

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sad face reflecting how technology claims about increasing revpar are not always delivered

Why RevPAR Increase Marketing Claims Can be BS

It makes sense to let algorithms do much of the price change and a half decent RMS should deliver. But the question is – by how much will my RevPAR go up?

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yellow door amongst white doors reflecting occupancy balance needed in a hotel now we are in the staycation world

What is Your Optimum Occupancy Percentage in This Staycation World?

Staycation is here to stay. Strong occupancy is here to stay but the question remains for us all… how much occupancy is too much?

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5 Strategies To Drive Short-Term Demand

A lot of hotels see the bulk of their demand coming in a three-day window, with business booked in the day for the day now a more common occurrence

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stones balanced together reflecting how revenue optimization is only achieved by working together and breaking down silos

Lean Revenue Management: Sophisticated Shouldn’t Mean Complicated

Often the uncoordinated and misaligned activities of sales, marketing, revenue management and general management resulted in missed opportunities

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From Demand Management To Revenue Generation

Revenue managers will need a new skill set, built on analytical thinking and cognitive flexibility, to maintain effectiveness of decision-making

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Top Tips on Building a Smart and Profitable Pricing Strategy

Be aware of your competitors’ rates, but at the same time, believe in your pricing and have confidence in what you are selling

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jigsaw pieces being added illustrating the importance of building a solid hotel forecast because typically the approach taken is outdated

Key Factors to Calculate Demand Forecasting

When projecting a point in time in the future and trying to anticipate demand, it can seem like making decisions based simply on experience or intuition

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How Often Should I Intervene When Using an RMS?

Once strategies are set, the system will execute these. You can return to the RMS either to apply new strategies or to check existing ones are delivering

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steps representing the continual pricing approach required in towards hotel revenue management

Continuous Pricing without an RMS

These are some basic ways to get a feeling for Continuous Pricing concepts but only by embracing the four elements can you expect the best results

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