reviews

No hotelier really needs to be reminded of the essential role reviews play in the holiday shopping process. But just in case you do, the latest stats show that a […]

There are 86,400 seconds in a day, and as many moments in every 24-hour stay a customer has at your hotel to form positive or negative perceptions. NB: This is […]

Online guest reviews have become worth their weight in gold to hotels. Today, a huge 95% of people read a travel review before they book a trip, which means building […]

Building a good reputation has always been important for business. Like almost everything else, the internet hasn’t changed that fact; it’s just adjusted how the game is played. NB: This […]

Today, hotels are greatly dependent on a limited number of reservation platforms. A significant feature of these platforms is guest evaluations, which are transformed into ratings and rankings. Consumers pay […]

More and more people are offering their homes through peer-to-peer sites such as Airbnb to generate extra income, and those who are awarded “Superhost” status can expect to receive more […]

Businesses in the digital era thrive and die by ratings and reviews. Those little stars on platforms such as Google Business, Yelp and Trip Advisor can hold more sway than […]

For hotels, guest feedback brings a world of possibilities, including the chance of using one’s reputation for marketing. What can be easier and more effective than attracting new guest through […]

In today’s internet-centered society, one is unlikely to come across a person who doesn’t consult online opinions before making a purchase. NB: This is an article from eMarketing Associates Online […]

Each year, review websites have more and more influence on how people make booking decisions. According to Travel Weekly, guests are also finding online reviews to be more credible than […]