revenue

coins flying off reflecting how conversion rates can be impacted by parity performance

How to Calculate Your Guest Acquisition Cost (GAC) in 2023

Here we break things down for you, explaining how to calculate guest acquisition cost and the different costs to factor in

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How Can The Revenue Manager Optimize Profits?

For a revenue managers with the luxury of a higher market share than the fair share of the market, it is time to start thinking about profit maximization

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What Can RevPAR Tell You and How to Use It Effectively

RevPAR is a valuable metric for measuring a hotel’s financial performance and market position, but it should not be used in isolation

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11 Revenue Management Challenges for Hoteliers

There are many challenges facing revenue management professionals, including non-actionable data, never having enough time, big league competition, and more

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How to be a Smarter Hotel Revenue Manager

As revenue manager, you have one of the most business-critical roles in your hotel. What has changed, that you need to be aware of?

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computer screen with the word distribution reflecting importance of a strategic hotel distribution strategy

Upcoming Challenges in Hotel Distribution That May Interest You

2023 is still quite uncertain. Analyze your current distribution and make sure it is agile. Enhance your direct channels and take control of your prices

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4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

Attribute Based Pricing: Grow Revenue and Improve Guest Satisfaction

Attribute based pricing is establishing itself as the future of hotel booking. It’s a highly effective pricing strategy to drive revenue and increase profit

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8 Steps to Help Make Your Hotel Recession Proof in 2023

Overall, prioritise actions that drive ADR instead of solely looking at hotel occupancy and ensure you maintain your positioning

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Six Revenue Management Trends to Watch

It looks like 2023 will be another year of increased tech adoption, as hotels continue to look for ways to drive revenue, efficiency and boost profitability

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How to Build a Hotel KPI Tree and Link it to Your Strategy

Hotel KPI is are useless unless it is linked to a strategy and have a goal to be reached. Aligning the KPIs with the goals and objectives is key

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