revenue
Why Last Minute Bookings Can Be Gold
The era of the perfect booking window is behind us. It’s time to welcome the dynamic, unpredictable, yet highly rewarding world of last minute bookings
Commercial Strategy Platform: Linking Revenue, Sales and Marketing
A commercial strategy platform provides each discipline with actionable recommendations, ensuring strategic impact on hotel revenue
How Hotels Benefit from Consortia and TMCs
Consortia and Travel Management Companies (TMCs) act as pipes, channeling a stream of potential guests toward hotels
A Deep Dive into Hotel Booking Sources
The source of a reservation is known as its booking source, and all booking sources fall into one of two primary categories: direct and indirect sources
Tips to Avoid Overbooking in Your Hotel
Overbooking can greatly impact your hotel’s reputation and bottom line but you can avoid financial losses and mitigate the risks
Move Beyond Silos and Unleash the Power of Commercial Teams
Transitioning to an integrated commercial team is not just a structural change; it is a realignment towards a collaborative customer focused approach
Hotels Under Pressure as OTA Competition for Guests Explodes
Hotels are in danger of becoming too reliant on OTA lead generation, to the point it becomes financially tough to recover their current share of bookings
The Impact of Online Reputation on Hotel Revenue
While luxury hotels show promising trends in their online reputation, there is a clear indication guests are sensitive to the price of additional services
Ten Tips to Help Win Back Business from OTAs
20 years ago we ‘spilled all of our sweeties in the lobby’ and gave the OTAs our soul, and for the last 15 years we’ve been trying to win the business back
Meet Rhiannon: RMS Perspectives from Both Sides of the Fence
We thought it would be interesting, to get a perspective on the direction of travel for revenue management, and the part an RMS or pricing solution can play