revenue

Why Hotel Sales Teams Need to Up Their Digital Game

Hotel group sales teams need better digital skills to capture more deals. NB: This is an article by Tambourine Advances in digital have dramatically altered the ways group planners/buyers do […]

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Taping into the corporate market doesn’t have to be a business minefield

Taping into the corporate market doesn’t have to be a business minefield; learn how to grab the attention of this lucrative audience and get the edge over your competitors. Every […]

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Lower your Hotel PPC costs with better ad copy

Every hotel has some form of PPC campaign running these days. And regardless of whether you’re using retargeting ads, Facebook ads or remarketing lists for search ads (RLSAs), the intention […]

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How To Sell Hotel Rooms To Guests Not Hoteliers

With Christmas being less than 6 weeks away, planning for the festive season is in full swing and most Christmas decorations are being put up in hotels already. As well […]

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Too many options can lead to paralysis in the booking process

Giving a customer too many options can lead to procrastination and even paralysis in the booking process. Airlines boast of new travel options: customer choice is at an unprecedented level! […]

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RevPASH for improved restaurant revenue management

A restaurant only makes money when customers are paying their bills, having sat on the seats and eaten from the menu. NB: This is an article by Ian Graham, an […]

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Why You Need Localized Special Offers on Your Hotel Website

Accommodation is often one of the biggest expenses involved with planning a trip. Therefore, travel shoppers want to ensure they’re getting the best deal, and a special offer can be […]

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High occupancy sets tone in corporate rates negotiation

As hoteliers negotiate with their corporate clients for bookings in 2018, they’re finding they still have some room to push for rate increases. Although these increases aren’t as high as […]

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Price disparity types. Identifying and correcting them

Intermediation is usually more sophisticated than hotels and, with the objective of selling more, some channels follow tactics that are not quite ethical, in most cases unknown to the hotel. […]

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5 Revenue Management insights for independent hotels in turbulent times

The chains may have revenue management wrapped up but for independent hotels it’s harder. Fear not, help is at hand Vlatka Barčan has been in the hotel business for over […]

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