revenue
Your hotel’s pricing strategy: 8 awesome benefits of using SiteMinder’s Prophet
Most hoteliers would agree one of the most pressing issues they face is trying to keep up with their peers in a hyper-competitive pricing market. The travel industry is so […]
Can Direct Booking Campaigns End Up With Both Sides Declaring Victory?
Shifting hotel bookings to their own websites is clearly a positive for the large hotel chains, but online travel agencies could actually come out ahead, as well. For the online […]
How Fit Is Your Revenue Management Strategy?
As odd as it may sound, healthy weight management and healthy revenue management share many similarities. They both produce spectacular results when a proven strategy is followed with dedication. And […]
Hotel Internet Marketing Plan & Online Strategies (Part 2)
SINCERE APOLOGIES!! Nobody likes turning up to a link and finding what they expected is no longer there. Since originally publishing the article we have been contacted by the author […]
Independent Hotel Strategies – Drive Direct Sales
SINCERE APOLOGIES!! Nobody likes turning up to a link and finding what they expected is no longer there. Since originally publishing the article we have been contacted by the […]
Google Travel Business Is Already Twice the Size of Expedia’s
When is Google finally going to tie all of its travel products together and become an online travel agency to rival Expedia, the Priceline Group and, increasingly, Ctrip? Not anytime […]
Beyond the true Competitive set, how many does your hotel have?
A competitive set might be the most important tool hotel operators have at their disposal, that shows where your hotel stand against your competition on a daily/weekly and monthly basis. […]
Stop rewarding loyalty at the cost of the bottom line
Forbes recently released a list of the world’s most rewarding hotel loyalty programmes. The tally saw Wyndham Rewards replace Marriott at the top of the pile. The list, compiled by […]
Is it time to review the designation of “revenue manager”.
Search engines, OTAs, review sites, metas and other tools have changed the way travellers look and book rooms. But revenue management has remained the same during my fifteen years working […]
How Should Revenue Managers Use Data? [Infographic]
NB: This is an article from NetAffinity How should revenue managers use data? What common pitfalls do they fall into? What are the contemporary “best practice” revenue management techniques and intelligence […]
