revenue
How the Guest Journey Can Help Your Hotel Hit Revenue Bullseye
If you’ve read an article about hotel technology in the last 6 months, you’ve probably heard about the guest journey. Typically, the journey describes three main phases: pre-stay (or […]
Eliminating hotels cyclical nature of revenues and occupancy
Consider this your quarterly performance audit, but thinking a bit more ambitiously, it is already time to look ahead to 2018! Now that we have gone through three whole months […]
Could customer experience become travel’s biggest profit driver
It is no coincidence; the most customer-focused airlines earn more than two times the industry average. Introduction Shortly after to embarking on its Always Getting Better customer experience programme, Ryanair’s […]
Create a Revenue Centric Culture in your Hotel by Integrating Technology
In the previous part of this blog series, we discussed Guest Sentiment and your Online Presence. In the 3rd and final part of the blog series, Building a Revenue Centric […]

Revenue Managers job will change but not eliminated by AI
With buzzwords of machine learning and AI gaining mainstream attention we hear a lot of different viewpoints from the revenue management community. Some embrace the future at hand, others are […]
The changed paradigm of yield in revenue management
While yield is a concept which has been central in revenue management for decades, what it covered and focused on has dramatically changed over the years. Yield used to be […]
Hospitality Financial Leadership – How to Review a Hotel Budget
Budget season is fast approaching and I am writing this article to highlight some areas to look at when you are reviewing a hotel financial budget. Maybe you want to […]
Creating the right rate plans for your hotel
One of the most complex aspects of revenue management is creating the right rate plans for your hotel. But what exactly is a rate plan? NB: This is an article […]
Top 3 Rate Shopping Trends to Watch in 2017
We know that hospitality customers are more demanding than ever before. There’s more competition each year due to new builds and the increasing prevalence of OTAs and short-term rentals. NB: […]

Revenue management technology – a low, mid or high-tech approach?
Taking a walk through the E-travel halls of the major industry fairs like ITB in Berlin or WTM in London and seeing all the technology options available leaves many hoteliers […]