revenue

How storytelling can increase hotel revenue

A pair of eyeglasses is just a pair of eyeglasses. That is until it’s a pair from Warby Parker. That’s because, for every pair sold, another is donated to a […]

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Why your hotel should start using derived rates

Derived rates are powerful tools that independent hotels can use to compete with the big chains. NB: This is an article from Welcome Anywhere As well as saving busy general […]

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How much does it cost to generate a voice reservations inquiry?

Despite that there is more information for guests to view online than ever before in the history of the lodging industry, the phones continue to ring in reservations offices and […]

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A Revenue Manager’s Daily Checklist

Revenue Managers are a key asset in every hotel, overseeing the distribution strategy of the hotel and managing day to day yield operations. NB: This is an article from NetAffinity […]

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How to Increase Your Hotel Ancillary Revenue

Airlines and cruise lines have been doing it very profitably for years. Now hotels are finally recognizing the lucrative potential of ancillary revenue opportunities. A study from Cornell shows that […]

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Revenue management and marketing: A powerhouse duo

In the current competitive climate of our industry, the presence of revenue management and marketing in any thoughtful hotel strategy has become absolutely critical. One of the greatest challenges faced […]

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Hotels and OTAs need to work together to maximise revenues

Hotels and Online Travel Agents (OTAs) need to work together to find a collaborative approach that maximises revenues, builds brand confidence and rewards consumer loyalty, according to a panel of […]

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Want to Increase Hotel Room Sales? Use Behavioural Economics!

Consumer psychology has always played an important part in driving their purchase decisions. NB: This is an article from Staah Let’s look at how you can use this buying psychology […]

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Fixed/Variable Costs and Room Revenue Management

Lately, I have spoken to several revenue managers who have told me how much their cost is to take a room—to make that last sale of the day. NB: This […]

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How Do You Inspire Your Guests to Spend More?

Data is transforming the hospitality sector. Forward-thinking hoteliers are making the most of historic guest interactions along with real-time and future data sets. NB: This is an article from Rainmaker […]

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