revenue
“Flexible” rules don’t make the cut for higher revenue and profits
When it comes to rules, even those described as “flexible” don’t make the cut for higher profits. NB: This is an article by Bonnie Hollenhorst, Principal Product Marketing Manager at […]
How a Hotel’s Online Reputation Impacts Its Revenue
Hotel guests are leaving reviews and ratings online about every aspect of their experience, from breakfast to beds to staff. They’re even going so far as to post videos and […]
How the Guest Journey Can Help Your Hotel Hit Revenue Bullseye
If you’ve read an article about hotel technology in the last 6 months, you’ve probably heard about the guest journey. Typically, the journey describes three main phases: pre-stay (or […]
Eliminating hotels cyclical nature of revenues and occupancy
Consider this your quarterly performance audit, but thinking a bit more ambitiously, it is already time to look ahead to 2018! Now that we have gone through three whole months […]
Could customer experience become travel’s biggest profit driver
It is no coincidence; the most customer-focused airlines earn more than two times the industry average. Introduction Shortly after to embarking on its Always Getting Better customer experience programme, Ryanair’s […]
Create a Revenue Centric Culture in your Hotel by Integrating Technology
In the previous part of this blog series, we discussed Guest Sentiment and your Online Presence. In the 3rd and final part of the blog series, Building a Revenue Centric […]
Revenue Managers job will change but not eliminated by AI
With buzzwords of machine learning and AI gaining mainstream attention we hear a lot of different viewpoints from the revenue management community. Some embrace the future at hand, others are […]
The changed paradigm of yield in revenue management
While yield is a concept which has been central in revenue management for decades, what it covered and focused on has dramatically changed over the years. Yield used to be […]
Hospitality Financial Leadership – How to Review a Hotel Budget
Budget season is fast approaching and I am writing this article to highlight some areas to look at when you are reviewing a hotel financial budget. Maybe you want to […]
Creating the right rate plans for your hotel
One of the most complex aspects of revenue management is creating the right rate plans for your hotel. But what exactly is a rate plan? NB: This is an article […]
