revenue
Five key tactics to increase corporate & group bookings
Hotel management is indeed a tricky job and requires hoteliers to don multiple hats to take various decisions. Every guest is unique and has set expectations to be fulfilled. While […]
How revenue managers navigate cancellations, OTAs
The challenge with revenue-managing a hotel often is sticking to a sensible strategy when the competing hotel up the street does just the opposite. That might be the case when […]
If You Don’t Give Guests What They Want They’ll Go Elsewhere
The hotel shopping model is changing. We see it in the growth of vacation rental sites like Airbnb and HomeAway. We see it in the shift from cookie cutter chains […]
Hoteliers’ secrets of increasing direct reservations
With the commission rates of booking sites going up, and already averaging nearly 20 per cent, no wonder the hoteliers are desperate to avoid the middleman. Increasing the number of direct […]
How hotels can increase direct bookings out of season
It should come as no surprise that guests often visit a hotel’s website for more information on the hotel which they intend to book, but then are typically driven to […]
Hotel occupancy reaches new heights but rate not keeping pace
The U.S. hotel industry’s ongoing run of monthly RevPAR increases and its recent record occupancy levels are obscuring a more unsettling trend, one that many hotel groups will be unable […]
Action Plan to Maximize Hotel Revenues from the Google Ecosystem
Over the past several years, hotel advertising on Google has become increasingly complex, due to changes instituted by Google itself, changes in travel consumer planning behavior, and advancements in technology. […]
Establishing Ideal Data Mix to Form Intelligent Revenue Strategies
Over the years, the pool of data sources hotels utilize within their business strategies has grown exponentially larger. NB: This is an article by Paul van Meerendonk, Director of Advisory […]
Are Comp Sets Still Relevant in Revenue Management Today?
At the fifth annual Revenue Strategy Summit, Kalibri Labs CEO and co-founder Cindy Estis Green posed a question: How much do comp sets matter anymore? “I’ve had quite a few owners […]
Meeting Internal Challenges For Revenue Management
It’s challenging being a Revenue Manager! Whether you’re in a large city-centre hotel, or a small countryside hotel, Revenue Managers face similar challenges & stresses. Too much to do, too […]