revenue
Revenue Management Roles Continue to Evolve
With hotel occupancies continuing to hover near record highs, many operators have had to creatively work to drive rates and accompanying profits, increasingly relying on revenue managers to lead the […]
Why packages are important
For most of us, gone are the days of just having ‘bodies in beds’. There is of course a market for just that, and the hotels that provide that type […]
Definitive Guide to Increase Group Revenue Through Your Hotel Website
Group bookings drive large, predictable increments of revenue for hotels, but not all hotel websites successfully target this lucrative business. Just because your hotel website does a stellar job driving […]
Airbnb: What You Need to Know to Stay Competitive
The travel industry is always evolving, and as advertisers, we must keep up with those changes and strive to stay innovative. We aim to do that by not only staying […]
Is The Price Right When Comparing Different Reservation Channels
The business of hotels has always been of selling rooms. Some of us might still remember a time hotel rooms had to be reserved through a travel agency, by phone […]
Top 3 Tips to Increase Hotel Revenue Using Big Data Analytics
With changing time and increased competition, many hotels now have started using hotel industry business insights to take relevant business decisions, ultimately to increase hotel revenue. However, are you one […]
All-Inclusives Profitability Secret Sauce: Understand Total Guest Value
The evolution of all-inclusive resorts reads a lot like the fairytale of Cinderella. From humble beginnings catering to a dollar-stretcher crowd – with mediocre buffet food, mid-level accommodations, and events […]
Which Came First, Chicken or the Egg (Revenue or Marketing)?
Does marketing turn on revenue or does revenue stimulate marketing? NB: This is an article by Adrienne Hanna, Founder & CEO at RightRevenue I often write about the need to stop […]
How a Niche Marketing Strategy Increases Your Hotel Revenue
It is weird, it is off-beat, but let’s talk about geek culture and what you can do to tap into this niche world to bring in more business to your […]
5 Pain Points Every Revenue Manager Goes Through
Revenue Management is an amazing discipline: dynamic, ever-changing and evolving, cross functional and anything but boring or about crunching numbers only! There are plenty of moments of gratification in the […]