revenue

U.S. hoteliers made hay in December, as a potential repeat soft performance in 2020 awaits. Across the board, U.S. hotels grew the top line while also carrying it down to the bottom line

As well as promoting your hotel’s special offers, take the opportunity to create themed content. Contests and campaigns asking guests to share stories and content are ways to drive engagement

A tough year for MENA hotels mercifully came to an end in December. Profit per available room was down 5.4% y-o-y, negatively contributing to an overall 9.3% YOY GOPPAR drop for the year

Revenue fluctuates as hotels experience changes in demand, but managers are able to exert their influence in the face of these cycles. The first step is to plan ahead for low demand

The ripple effect of incentives leads to long-term benefits to your hotel, including repeat guests, increased direct bookings and brand advocacy

The year ended on a strong note for hotels, represented by a fourth consecutive month of y-o-y profit growth on a per available room basis. GOPPAR soared in the month, finishing 9.8% above

2019 ended on a sour note for UK hotels. December marked the third consecutive month of y-o-y profit per available room decrease, as GOPPAR was down 0.9%

The topic for this podcast discussion is MICE Revenue Management – what are the challenges and why this should be a much higher priority for hotels with meeting and events space

Although a sophisticated system can recommend an ideal rate, the human element is still crucial, especially when it comes to a hotel’s overarching rate and revenue management strategy

As you map out your hotel performance strategy, remember that there’s more to financial capital than what you’re bringing in with a traditional hotel revenue strategy