revenue
What Your Hotel Reservations Should Say When Phones Start Ringing Again
It is essential for revenue and reservations leaders to use this quieter period to prepare reservations staff for challenging questions they will get from what I predict will be a wave of “deal-seekers

6 Tactics to Learn From Hotels Open in Sweden During Covid-19
Contrasting sharply with the rest of Europe and beyond, Sweden has only imposed relatively lenient restrictions, meaning that most hotels and restaurants remain open despite the COVID-19 situation
Hotel Profit Plunges Amid COVID-19 Rise in Europe
Gross operating profit per available room (GOPPAR) in March 2020 plummeted by 115.9% compared to the previous year to -€8.33. This is the first triple-digit y-o-y decrease in profitability
Oil Spat Shock Hits Hotel Profit in the Middle East
COVID-19, combined with the oil price war, resulted in a Q1 GOPPAR decline of 36.5% which was even greater than the 36.0% fall recorded in Q1 of 2011, with a significant impact on profit

Hotel Recovery Strategy: Preparing for a Post Crisis World
Make organisation a priority during this downtime and audit your marketing assets. Salvage what you can from the current situation but push your team to create a robust comeback strategy plan
Asia Pacific Hotels Continue Profit Free Fall
Asia Pacific continues to serve as the baseline for global hotel data performance comparison. March data indicates that the virus’ impact on hotels performance is not subsiding; in fact, it’s intensifying
5 Ways to Reinvent the Revenue Manager’s Career in the Time of Crisis
The current crisis is forcing everyone to throw out all the old rule sets. This may be an opportunity to reset the professional status of the typical Revenue Manager and their career path
COVID-19 Summary: 5 Key Points on U.K. & Ireland Hotels
In this latest edition, we talk hotels performance in the Regional U.K. as well as business on the books in London and Europe recovery forecast
Global Hotel Profit Rocked by COVID-19
Hoteliers will be hard pressed to generate a modicum of revenue throughout the rest of the year and likely will have to wait until there is a vaccine to see profit normalize
How Revenue Strategy Now Will Directly Influence Recovery
Faced with single digit occupancy and many hotels electing to suspend operations while there is virtually no revenue, what should we be doing right now from a revenue strategy perspective