revenue
How to Increase Visibility and Direct Revenue: Key Trends & Strategies
We explore how connected marketing & revenue strategies are a powerful ecommerce combination, leveraging the hotels direct channel to drive direct bookings
Talent Trends Study: A Future Hotel Workforce Crisis?
We touch on a number of topics from the study, looking at foreboding trends, challenges for education institutions and how the industry must adapt
The Hidden Profit Potential of the Hotel Breakfast
On OTAs guests use “breakfast included” as a primary search filter. When it comes to maximizing profit, breakfast can be an overlooked revenue booster
What are the Benefits of Starting a Loyalty Program?
Loyalty can differ from one to another, but the key part to defining a program is defining what loyalty is for your brand and how will you reward it
AI Revolution: Bridging the Hotel Revenue Management Skills Gap
Transitioning existing revenue management staff to an AI-driven approach presents its challenges that hotels must proactively address
Transforming Your Hotel Website into a Room Selling Powerhouse
Make your website the pillar of your online marketing that sets you apart from your competitors to better sell your hotel directly
Restrictions: Balancing Revenue Optimization with Blocking Bookings
Restrictions can cover various areas, including pricing, booking conditions, availability of rooms and services, and general capacity
Euro 2024 Demand Impact and What Regional Hotels Can Do?
It is wise for hotels that looking into their price positioning to maintain rather high pricing, because there will still be sell out days
5 Reasons For Booking Engine Abandonment And How To Fix It
Tackling booking engine abandonment requires a strategic approach. By implementing these tactics, hotels can turn hesitant browsers into satisfied bookers
Hotel Front Desk Upselling: How to Nail and Scale Your Strategy
Not only will upselling in the front office help you meet and exceed guest expectations, but it will also let you unlock another lucrative revenue stream