revenue

Hotels in the UK suffered their largest margin of year-on-year profit decline since late 2016, as ancillary revenues fell and costs soared in April

Although Airbnb was initially perceived to be a potential threat to economy hotels we found that Airbnb also had a significant impact on the luxury segment.

A hotel marketing manager may need to understand the results of various promotional levers, which means feeding response data into campaign planning models and running scenarios

Total Revenue Forecasting (TRF) enables hotels to get a better picture of both rooms revenue and ancillary revenue in order to plan more strategically.

In this podcast we talk about the topic of Market Segmentation and why it is so crucial to developing a strong Revenue Management strategy.

Knowing who your hotel competitors are is essential for your hotel marketing strategy. Below you will find a few key points to help you boost and enhance your property’s competitive analysis.

Once every few years, a new technology comes along that surprises and delights us. Here we discuss how hotels can adopt revolutionary new tech that can help deliver record direct revenue.

If you want to boost revenue, I would always recommend focusing on customer experience and improving facilities. Adding value to your services in this way will allow you to increase room rates.

It’s clear that we cannot rely on RevPAR alone for evaluating a Hotel’s revenue picture. There are other metrics that help us understand what could erode a hotel’s profit margins.

Revenue strategy requires a collaborative approach, with every stakeholder understanding how their decisions impact other departments and your bottom line. NB: This is an article from Rainmaker The powerful visualizations […]