revenue

Although the true aim of a hotel’s operation is to maximize profit, the wide availability and frequent reporting of RevPAR may make revenue the hotel manager’s most immediate target

Whether you’re looking to capitalize on the busy holiday seasons or you need to book rooms in the slower months, packages are the best way for your hotel to compete at the booking stage

How do you make people notice these incredible places on a hotel website designed for booking hotel rooms? Solution: Give the space its own unique branding and a microsite of its very own.

To ensure full occupancy, hotels are trying their best to deal with no-shows and cancellations. And this is where overbooking strategy for hotels plays a major role

My premise was that by 2020 the industry would be entrenched in total revenue management…that elusive goal of managing every revenue source at every guest touchpoint to its maximum profitability

Revenue professionals should be using a market share report broken down into daily data. It is the way to set RevPARs each day in relation to competitors and recognize impact of strategic decisions.

Airlines have long wanted to move to so-called personalized pricing. They would like to sell online in ways that make it more difficult for a traveler to comparison-shop by the lowest price alone.

RevPAR has been the most widely used metric for benchmarking performance in the hospitality industry. But its simplicity and straightforwardness conceal its faults and limitations.

From a hotel owner perspective, coming up with fact-based hotel projections for lost revenue in the event of a disaster will ensure smooth discussions with your insurer and moving on with rebuilding

The epilogue of the perfect revenue budget plan after a year of daily work and experience ends with a but and a senseless stretch in the revenue target that you know already will be impossible to reach