revenue
To Forecast Demand You Need to Assume a Certain Price Path
The forecasting of “unconstrained demand” has been at the front and centre of revenue management in the last 30 years. NB: This is an article from Pace Unconstrained demand is […]
Third Quarter Profit Narrowing a Symptom of Global Revenue Slowdown
The third quarter wrapped in September and presented two different portraits of the United States and Europe in relation to hotel performance, according to data from HotStats. And with most […]
5 Benefits of Hotel Marketing & Revenue Management Becoming BFFs
With new hotel supply flowing into cities faster than demand can rise to meet it, it’s no longer enough to have the hottest new hotel on the block. NB: This […]
Mirror Mirror on The Wall What Will be Demand Next Fall?
One of the most challenging parts of being a Meeting & Events/MICE/Conference & Banqueting professional is having to take strategic decisions today for far future periods. NB: This is an […]
Selling Your Last Available Hotel Room
Optimizing the distribution mix is important at all times for any hotel business wishing to operate in high revenue margins; but when a hotel is operating at near to maximum […]
Know Your Guest: Discover Your Hotel’s Revenue Opportunity
Business, leisure, walk-in, extended stay: today’s travelers can fall under many different categories. But how do you determine what type of traveler fits your hotel’s needs? NB: This is an […]
Podcast: What is Revenue Management Culture and Steps to Help Implement it
In this podcast we talk with Pontus Berner and Veit Meier, from berner+becker, about the topic of Revenue Management Culture, what is it and what steps could be taken to […]
What is the Best Revenue Metric? Is ADR and RevPar Enough?
As Revenue Professionals, we all understand the power of numbers. We love data, we live for data and often we can drown in data… NB: This is an article from […]
Hotel Data: Seasonality vs. Moving Average
Tracking the evolution of key performance indicators (KPIs) over time allows hoteliers to identify meaningful trends, create forecasts and budgets and assess the results of different strategies. NB: This is […]
Why Machine Learning is Critical to Effective Upselling
Upselling has traditionally been a guessing game. Trial and error. In fact, an article from not all that long ago suggested that the front desk should “gauge the needs of […]