revenue
The COVID-19 Vaccine Wave of Hotel Guest Bookings
We predict that that dormant demand will lead to one of the most prodigious waves of leisure bookings this country has ever seen
Game On: Revenue Management Arrives in the Commercial Arena
This is a watershed moment for revenue management professionals. The industry is focused on profitability, agility and willing to make change
How to Boost Guest Loyalty and Profitability Through Pricing?
Key is to build a strong loyal guest base, as this drives down customer acquisition costs significantly and increases customer lifetime value
6 Tips for Benchmarking Your Way to Success
With a combination of hotel benchmarking data, important KPIs and holistic approach to hotel performance will help hoteliers boost operations
China Market: How Hoteliers are Preparing for Recovery
With positive signs in China and hoteliers sharing a somewhat positive outlook, we have reason to believe the industry will continue to recover

Redefine Your Revenue Management Strategy.
The revenue manager of 2021 will need to be an adaptable systems manager and a clever analytical thinker willing to take calculated risks
How Travel Marketers can Plan for 2020 Holiday Bookings
To navigate this complicated holiday season, marketers will need a thorough understanding of how the pandemic will impact travel

Why So Little Testing of Revenue Management Strategies in Hotels?
In today’s video we discuss with our 3 guests why there is so little testing of revenue management strategies in the hospitality industry
How to Reduce Costs And Increase Hotel Incremental Revenue
By identifying where you can reduce acquisition costs and implementing new direct booking strategies, you can add hotel incremental revenue.
6 Ways Hotel Benchmarking Can Help the Hotel Industry Rebound
Benchmarking could give hotels the tools to dig out of current financial holes. But, it will take a holistic plan and complete hotel metrics