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Profit Plunge Has Global Hotel Industry Looking to Brighter 2021

The hotel industry is still feeling and reeling from the pandemic sting, though vaccines could be the antidote to spur devitalized demand

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How Future Demand Data Can Solve Revenue Management Challenges

To collect and analyze all this data, a BI tool is key. It would be impossible for any revenue team to handle this volume of data manually and in real time

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How to Choose the Best Payment Processor for Your Direct Channel

The entry into force of PSD2, means it is time to think about implementing a good payment processor or PSP and integrate it into your booking engine

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Travel in 2021 Will be Better and Worse Than you Think

As we talked about in March, travel has moved through the four cycles of Fear, Understanding, Action and Rational Behavior over the last nine months.

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Value of Loyalty in Times of Crisis and Why Your Hotel Should Consider It

Loyalty programmes were born in recession and expected to expand their reach as we get into the throes of another economic crash

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retargeting your audience to generate hotel demand

How to use Retargeting to Generate and Convert Demand for Your Hotel?

Retargeting is fairly simple to set up, needing minimal time and resources on your part. Customized ads are more likely to catch attention of future guests

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Airline Revenue Volatility Here to Stay: What can Pricing Teams do?

With airlines in need of capital, revenue and pricing managers will need a change in their approach to reorient the airline revenue management framework

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video thumbnail hilton hotel tips advice to drive demand

Hilton Branded Hotel? Tips and Advice to Drive Future Demand

In this video Stephanie and Connor look specifically at Hilton branded hotels and ways they can drive demand. Some of the ideas could be generic

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breaking the rules written on a wall reflecting hotels need to be careful with their digital marketing promotions

How to Ensure Your Next Hotel Promotion Stays Right Side of the Law

Price focused promotions are certainly an good way to generate bookings, they can also land a hotel in trouble, if not set out correctly

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The Relationship Between Technology & Driving Hotel Revenue

We explore the relationship between technology and driving revenue for hotels by looking at things you can start doing now to get ahead

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