revenue
Why IKEA Just Made a Solid Case for Hotel Dynamic Pricing
Hoteliers getting into room dynamic pricing can go a step further. It’s about hoteliers taking steps toward embracing the idea of flexibility
How to Prepare Your Hotel for Summer Staycations
After getting a taste of them last year, how can you make the staycation experience at your hotel as desirable as possible for customers?
Agile Pricing: How to Get Your Rate Structure to Next Level
Agile Pricing is a Revenue Management methodology that allows us to evolve from a rigid pricing structure to a more efficient and profitable flexible model
COVID-19 Summary: 5 Key Points on Asia Pacific Hotel Performance
When using hotel total-room-inventory (TRI) methodology, Mainland China RevPAR was just 10% behind its 2019 RevPAR levels. Well ahead of other key regions
Hotelperformance “Who are We?” – In conversation with Emanuele Nardin
We talk about Hotelperformance and how it’s consultancy services have developed to reflect the ever evolving commercial focus in the Hotel industry
Direct Booking for Groups – The Time Is Now
Direct booking is an idea that has finally found its time. The future of booking meetings will be direct and online, especially for smaller events
So Who’s in Charge of Your OTA Strategy These Days?
As markets change and the tools evolve, hotel OTA strategy is going to rely on marketing and revenue management being totally and completely aligned
Capacity Constraints: Managing in a COVID-19 World
Understanding your unconstrained demand together with your yieldable capacity is necessary to make the best pricing and inventory management decisions
Measuring Hotel Marketing Success: Where SEO Performance Meets STR
Despite floods of data available to a hotel, the familiarity and clarity of each metric’s value and understanding how to positively impact results is low
Is Hotel Distribution Winning the Battle to Capture Demand in New Normal
For hotels reviewing their approach to capturing demand in 2021, accessing up to date data from across their hotel will provide a competitive advantage